Guest blogging is one of the best ways to get more traffic to your own website. Not only is it a great SEO tool, it’s a great way to establish yourself as a regular on someone else’s site. In addition, you’ll also be seen as a trustworthy source for whatever subject you’re writing about if the article is good enough. If you’re focusing a decent amount of time on guest blogging, you’ll want to know the most effective ways to make the most of your efforts.
Write Each Piece for a Particular Blog
If you want to be seen as a reliable guest blogger and someone that will write quality content every time, you need to focus your efforts on one subject at a time for each blog. If you don’t care about what you’re writing, the blog you’re guest blogging for likely won’t accept it. If they do accept it, they probably won’t want anything else from you in the future. The number one thing here is creating relationships that will be beneficial to both parties. Write great content and blog owners will love you.
If Your Sole Purpose for Guest Blogging is Links, You’re Doing it Wrong
That’s not to say that you wouldn’t like a link in there for your efforts to get your own website better rankings, but if you only care about a link, your work will suffer. It doesn’t take a genius to spot a post that was clearly written just to get a link in there, so you’ll never get anywhere with a serious blog if you do that.
Do research, write a great article on a topic that the blog would love to have on their site, and then care about your link after the fact. You’ll find that this mindset works out for the best in the end.
You must also remember that the most important thing is to follow the blog’s specific tone. They likely have a dedicated fan base, so you should do your best to fit that style. If the blog is humor related, write in a funny style. If the blog is a serious news outlet, make sure your tone is more solemn.
Edit, Proofread and then Edit Some More
Everyone makes mistakes. It’s okay if you make mistakes while writing. The only problem here is that if you make mistakes and send it off to the blog you’re writing for without correcting them, you’re not doing a very good job as a guest blogger.Always Look over your work and edit it.
Think about it this way: if you had a very important school paper due the next day, would you just write it and then send it to your teacher full of grammar problems and misspellings? Definitely not. The same rule applies here. The blog you’re writing for wants quality content that its readers will want to read and take something away from in the end. Be honest, if you read a piece that was full of mistakes, would you take it seriously?
These are some of the most important things to remember when guest blogging. As a guest blogger remember to keep this in mind, your name will also be attached to your work for all to see, so wouldn’t you want your writing to be the best it can be?