social media


Social media has become an indispensable part of any company’s online marketing strategy. It provides you with deep insights into your target audience so that you can better cater to their needs. It allows you to increase engagement and awareness of your brand. And it fosters brand loyalty and brand […]

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Every single social media platform, including Facebook, has its own unique benefits and requirements. In order to get the most out of each one, you need to learn the special tricks that make it work. Facebook is definitely unique and requires some important adaptations to your strategy. Check out these […]

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Choosing which social media tools to use can often be as hard a decision as deciding what to post on social media sometimes. There is an abundance of tools out there with often at first glance similar functions and abilities so deciding which one is best for your needs can […]

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Interactivity is what marketing is about since pretty much all of use social networks. Pretty much all of the most successful social media campaigns relied on input from social media followers. Here are just a few – the best of the best of 2013: Heineken Departure Rulette Imagine this scenario: […]

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Are you ready to launch into social media marketing on platforms that draw hundreds of thousands of users each day? Perhaps you’ve already jumped in and are now wondering how you’re going to track success. There are several questions to consider as you set up analytics to monitor the growth […]

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You don’t need to be a sports nut to recognize the name Mark Cuban. He is the high-profile owner of the NBA team Dallas Mavericks, and can be seen in a wide multitude of media outlets. The latest happening with Cuban’s name all over it concerns a brush that he […]

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If you are a freelancer, it is important that potential clients can easily find you if they need your services. You may not be able to afford the most sophisticated search engine optimized, high-speed website, but you can still make your basic contact information easy to find. The fact is […]

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If someone had told me that in five years time I would be liking, tweeting, pinning, digging, tagging, chiming, stumbling, and tumbling, I would have thought they were on drugs, or that in five years time I might be on drugs, because of all the weird things I will be […]

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Facebook may be one of the most talked about companies on the planet right now, rocketing its way to one billion users, but its shakey IPO a couple of months ago, and subsequent lacklustre stock valuation, has certainly revealed a chink in the armour. Suddenly the social network that could […]

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