A name or a term along with specific design or a symbol which you use for your business and to make it distinguished from others is known as brand. The brand makes your business unique from other rivals. Thus brand management is a huge term and before getting directly […]

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  Tracking the wrong metrics can seriously interfere with the success of your social media campaign. You’ll get a false impression of how effective different aspects of it are. To avoid making serious blunders, it’s important to learn what marketing metrics you should measure depending on what your goals are. […]

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Newcomers to online marketing are almost spoiled for choice. A dizzying number of potential advertising channels open up the moment you decide to start building a web presence. The good news: all those options grant flexibility and allow you to test multiple platforms. The bad news: it’s also possible to […]

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If you have a business website, chances are you’ve been told that you also need a business blog. What these helpful advisors may not have told you, however, is how to make your blog interesting and helpful to customers. These tips will help you get started. Have Fun with It […]

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If you are a freelancer, it is important that potential clients can easily find you if they need your services. You may not be able to afford the most sophisticated search engine optimized, high-speed website, but you can still make your basic contact information easy to find. The fact is […]

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Online registration has proved to be the easiest and most cost effective solution to register your target audience for a Marketing Event. Besides being cost effective and convenient tool, there are numerous hidden benefits associated with the use of online registration tools for such events. Knowing those benefits can help […]

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April 25, 2012 was the day everyone had been waiting for. No, it was not the coming of the next Messiah; nor was it a world public holiday. It was when the Avengers the movie aired in theaters. People went gaga and thrilled about watching this movie. What made the […]

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