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Bringing Events to Google’s social network is one of the most powerful feature a business or brand can utilise as part of their Google Plus marketing (Google+) effort. This is because brands who embrace many of the features available on Google’s platform – as opposed to Facebook’s, for example – stand to ...

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Google+, also referred to as G+ and Google Plus, is Google’s latest take on social networking (I’m not lying – Google Wave anyone?). This type of social media is tied directly into search results displayed on Google. In other words, features that are as seemingly small as “+1”s and author ...

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A few years ago, I was on the other side of the Twitter debate. “Rubbish”, I called it. A “fad” that will never catch on in B2B circles, because businesses don’t communicate with businesses over social networks. I still think that I was partly right, and I still can’t help ...

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Google+ maybe a late entrant into the phenomenon that is social media, and like many people you may initially wonder why you even need to use social media in your business, but the problem is can you really afford not to? As an example – is there a day that ...

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When it comes right down to it, it doesn’t matter whether something is right or wrong.  Once it is, then it is, and that’s it. For a long time Microsoft’s hold on the PC market gave IE a decided advantage and thus all of my clients had IE optimized websites. ...

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Google Plus is one of the newest social networking sites, although it is quickly working it’s way to the top. Because it is so new, it offers many features that are different from some of the other social networking sites that have been around for a longer period of time. ...

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