Business

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The Beginner’s Guide to Google Places

Do you have a brick-and-mortar business that you’re trying to promote online? If so, you could be missing out on a lot of online traffic if you haven’t taken advantage of all the benefits Google Places offers for local business. If you’re new to Google Places, here are a few ...

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Small Business Marketing Tips: Don’t Let A Deal Site Ad Campaign Bankrupt Your Business!

Everyone loves a sweet deal on a product or service especially at over half the going rate. As an avid researcher for a site comparing internet fax services, I come across tons of deal related information and websites and I have to admit, I’ve been roped in and have taken ...

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5 Business Blogging ‘Don’ts’ And How To Avoid Them

Looking for a way to entice new customers by putting a virtual spotlight on your business or products? A business blog might just be the high beam that you are looking for. Blogs are a great way to increase your web presence and get people to start loving your brand, ...

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The Impact of the Internet on Business

The rise of the Internet has spawned many changes in the way companies do business. In some respects it has become a great equalizer – giving small businesses with modest budgets a real chance to compete with the big boys. It’s not even simply about marketing; the Internet has changed ...

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Convert More Traffic With Trusted Logos

As a full time internet marketer for an eCommerce website, I am always looking for ways to convert more traffic. I recently stumbled upon an easy way to increase our conversion rates on eCommerce websites. Customers are more likely to buy online if they feel that the website can be ...

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SEO | How A Small Online Business Can Compete Against The Giant?

It used to be that SEO levelled the playing field and allowed small companies to compete with major corporations. But now those corporations are ploughing huge resources into their own SEO and it’s a lot harder. So how can smaller fish make a big splash in such a crowded pond? ...

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How to Strategically Build Content for the Best Search ROI

In today’s marketing world, creating content is a necessity. Yet, content creation always seems to be the one thing companies struggle with the most. In today’s small businesses, we work lean and mean. All of our marketing efforts must be efficient and strategically developed, ensuring every action produces a positive ...

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Google’s resources and why they are important to your business

Google offers a slew of online resources that do not cost you a penny. Even better than the cost is the value that these tools bring to the table for your web presence. A few favorites.   Google Alerts Receive an email update from Google (as-it-happens, daily, weekly) on specific ...

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Promoting Your Products and Services Through Your Online Reviews

Nowadays everybody knows that online reviews are very important for almost any kind of business, whether your business is online or offline, you will be affected by online reviews. So having a good number of positive reviews and maintaining a good online reputation is a must for any business. But ...

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